Corporate News

2016-08-17

Nikon D500 receives coveted EISA Award

The well-received DSLR since its launch earlier this year is once again a proud recipient for one of the highest European technology and photography honours

Middle East and Africa – The Nikon D500, the flagship DX-format DSLR, is an honoured recipient of the European Prosumer DSLR Camera 2016-2017 award presented by the European Imaging and Sound Association (EISA), as announced by Nikon Singapore Pte. Ltd. today.

This accolade makes it the third major award the D500 has received this year, the initial two being TIPA Awards 2016 Best APS-C DSLR Expert award presented by the Technical Image Press Association (TIPA), and the Red Dot Award: Product Design 2016 that was sponsored by Germany's Design Zentrum Nordrhein Westfalen.

Summary of EISA comments on the Nikon D500 as the recipient of the European Prosumer DSLR Camera 2016-2017 award
Nikon’s flagship DX-format digital SLR camera, the D500, which delivers high-speed continuous shooting at approx. 10 fps*1, is perfectly suited for action photography. Its powerful 153-point (99 cross sensors) AF system provides precise subject acquisition, particularly with moving subjects. A newly developed DX-format sensor, with an effective pixel count of 20.9 million pixels, gives superb image quality, and, with a maximum standard sensitivity of ISO 51200, the D500 is especially good for shooting in low light. Build quality and handling are superb with a large, bright viewfinder and tilting rear touchscreen display. The ability to record 4K video and Nikon’s new SnapBridge connectivity rounds off a hugely impressive digital SLR.

1 Approximate frame rates for a fully charged EN-EL15 Rechargeable Li-ion Battery, using continuous-servo AF, a shutter speed of 1/250 s or faster, and with other settings at default values

About EISA

EISA is the unique association of roughly 50 major photo, video, audio, home theatre, and mobile electronics magazines from 20 European countries. Each year, EISA chooses the best products released in Europe over the past year from a number of categories of imaging, audio and mobile devices. More information on EISA is available at www.eisa.eu

About Nikon

Nikon. At the Heart of the Image. Nikon is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognised for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Middle East FZE distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX compact digital cameras; Nikon sports optics as well as the Nikon 1 advanced cameras with interchangeable lens system in over 50 countries. For more information, visit http://nikon-mea.com. Connect with Nikon and other photographers on Facebook at www.facebook.com/NikonMEA and get the latest news and information from Twitter by following @NikonMEA.

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